E-Commerce Strategies (IT Professional)
Author | : | |
Rating | : | 4.64 (768 Votes) |
Asin | : | 0735607230 |
Format Type | : | paperback |
Number of Pages | : | 341 Pages |
Publish Date | : | 2015-05-21 |
Language | : | English |
DESCRIPTION:
The end of the book describes how these solutions can be woven together into a comprehensive, enterprise-wide system of digital solutions -- what Microsoft calls a Digital Nervous System (DNS).. The book leads the reader through each case study, describes and quantifies its benefits in detail, and provides an evaluation guide to help the reader determine whether the case study and implementation are relevant to his or her own business. In the coming years, digital technology will radically increase the speed at which business is conducted. It also describes a se
A practical book Wazu The book proved to be pretty useful to me and was enjoyable to read. But chapter on Measuring Success seemed pretty good, I suspect that many PM's do not focus enough on this. The book as a "Wrap up" "Taking Stock" and "Action Plan" which summarize each chapter. The Wrap Up is a summary. The taking stock are questions you should ask yourself about your company. The Action plan are steps towards implementing your plan.On page 263, I found something interesting, "Large consulting firms typically have a goo. "Filled with Best Practices and Helpful Checklists!" according to Jon. I found this book to be great, even though we don't have much in the way of MS software. The real value of the book lies in two key areas:1. Best practice research from I/T industry analysts, and almost every major analyst group is included. This feature alone provides lots of great tips. Plus, getting the best practice research would cost thousands of dollars to purchase from analysts.2. The checklists, such as the "Taking Stock" and "Action Plan" sections at the end of each chapter. These lists are ver. Microsoft Gets it This is a good complement to the Gates argument that off the shelf software is the cheapest and best way to go for small businesses, here applied to e-commerce, not surprisingly MS-centric. Interestingly, Trepper is an outsider, not an in-house MS clone. This is evidence that Microsoft Press is a gathering force, and certainly not an in-house ghetto of yes-men writing low quality books.Compare this to Sun's last-known dramatic book on how SUN will rule the computing world, AKA "Rightsizing the Enterprise
In the spirit of making it easier to understand, E-Commerce Strategies serves two purposes: to frame the issues involved in planning and implementing an e-commerce solution, and to explain Microsoft's strategy in that arena. Targeted toward decision-makers in organizations, this title defines the terminology, spells out the benefits, and specifies the pitfalls of doing business online. PlainTopics covered:Importance of e-commerce E-commerce risks and rewards Hardware and software components Essential site features Membership and profiling Brand management Microsoft e-commerce strategy Mi